I'm a Product Designer driven by an unwavering commitment to strategic visions and a firm conviction in the transformative power of good design.
With nearly 6 years of dedicated experience in designing user experiences, I specialise in translating requirements into user-centric, scalable and elegant design solutions — all grounded in data and observation.
As a big-picture thinker and conceptualiser, I navigate ambiguity with ease, finding excitement in curiosity!
What I bring to the table
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Iterative value delivery
I know how to deliver value continuously without loosing sight of the strategic direction. I know how and when to integrate a influencing skills and facilitation skills towards having a team alined under the same North Star
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Strong visual skills
Passionate about aesthetics, I’m always dedicated to crafting seamsless digital experiences that resonate with the users. I’m a master at finding the right balance between form and function.
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Good communication
I am a natural communicator and I take pride in being a well articulated speaker. I am good at conveying complex ideas simply and clearly, fostering productive dialogue and drive ideas forward efficiently.
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Strategic mindset
With a strategic mindset, I navigate projects with foresight, identifying opportunities and challenges to drive informed decision-making. My ability to envision long-term goals facilitates effective planning and execution for success.
5 Years, 1 Product
5 Years, 1 Product
HIGHLIGHTED CASE STUDY
What I did and learned being the Lead Designer for a Product for 5 years
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I am inspired to bring transversal quality to product ecosystems by understanding the intricate connections of products from multiple perspectives (technical, user journeys, business value stream) — I believe designing excellent digital products extends far beyond the ease of use of interfaces.
“Rita's mature perspective and commitment to excellence shine in every project. As a senior product designer, Rita's knowledge and mentorship are invaluable to our team's success.”
Gonçalo Capela da Silva
Lead CRM Apps Salesforce
"Rita possesses a remarkable talent for creating visually captivating designs while also delving deep into the intricacies of complex concepts. What sets Rita apart is her genuine passion for strategy and business, which she seamlessly integrates into her design process.
She dissects problems at their core, ensuring that any solutions she proposes are not just aesthetically pleasing but also strategically sound."
Sarah Griesler
Principal Product Designer at FARFETCH
“We worked closely on the Design System. Rita has the attitude and mindset of an innovator. She’s always questioning to improve and finding new and innovative design solutions. In such a demanding environment she found the time to be creative and challenge me to be creative and think outside the box."
Maria Meireles
UX Designer, Arkadium
